I am beyond honored to have been named Inspiring Publisher & Marketing Strategist of the Year, 2024, by CIO Global! This recognition reflects the work I’ve done to help business owners and attorneys elevate their brands through the power of storytelling and strategic publishing. Over the years, I’ve worked with countless professionals, guiding them to […]

A business super fan can be characterized as a passionate supporter who goes beyond the norm in championing a brand. Frederick Dudek, a thought leader in this arena, aptly described these individuals as “brand advocates on steroids.” This metaphor illustrates the heightened level of enthusiasm and loyalty that super fans possess compared to ordinary customers. […]

I had the pleasure of interviewing author Jim Schneider about his book Fencebat:A Big Kid’s Guide to Parenting, Personal Growth, and Play and the amazing work we did together! The Story Behind ‘Fencebat’ Let me take you on a journey through the heartwarming tale of ‘Fencebat,’ a book that holds within its pages the essence […]

As an attorney, have you ever found yourself saying ‘I don’t have time to write a book’ or ‘No one would be interested in what I have to say’? In this blog, we delve into the three myths that often hinder attorneys from writing and publishing a signature book that can truly elevate their brand […]

As an attorney looking to distinguish yourself in a competitive market, have you considered the impact of publishing your own book? In this blog post, we will explore how a signature book can elevate your legal career, attract clients, and establish you as a thought leader in your field. Benefits of Writing a Signature Book […]

I had the pleasure of chatting with my wonderful client, Award-winning Author and Artist Kristina Lucia Pezza. To read her amazing books featuring Bella Elephant, click here. The Genesis of Kristina’s Creative Path Kristina Lucia, a renowned artist and children’s book author, embarked on a remarkable journey that led to the creation of her beloved […]

Considering writing a book can be a pivotal decision in your professional journey. Here’s a comprehensive guide on when to embark on this remarkable endeavor. Assessing Your Expertise and Audience When considering writing a book, it is crucial to assess your expertise and audience to ensure that your efforts are aligned with your goals. Identifying […]

Have you ever considered the impact of publishing a book on your legal career? In this blog post, we delve into the story of John, an attorney who reaped significant benefits from authoring a book. Let’s explore how you, too, can leverage this powerful tool to enhance your practice and establish yourself as a thought […]

What do Mahatma Gahndi, Abraham Lincoln, and Nelson Mandela have in common? Aside from being among the most notable people in modern history, they were also all attorneys. I believe so deeply in the impact that lawyers have in the world. Here is why:  There are the big things: Lawyers are at the front lines […]

Imagine the impact of adding a book to your professional portfolio. As a lawyer or wealth expert, writing a book isn’t just about sharing knowledge—it’s a strategic move that enhances your credibility and expands your reach. **Why a Book?** Your book acts as a powerful marketing tool. It’s a tangible showcase of your expertise and […]