Writing a book is more than just putting words on a page; it’s a powerful tool to showcase your expertise. In today’s competitive landscape, especially in fields like law, establishing your authority is crucial. So, what are the benefits of writing a book? Benefits of Writing a Book as an Authority-Building Tool But how do […]

Imagine waking up one day and finding your phone buzzing with calls from clients eager to work with you. This isn’t a dream; it’s what happens when you position yourself as an authority in your legal niche. After spending years in the competitive legal landscape, I learned that success isn’t just about long hours; it’s […]

In the competitive world of law, branding is essential. Every attorney, whether they acknowledge it or not, is a brand. Your expertise, your communication style, the clients you serve—all of these form your brand identity. But how do you take that brand to the next level? How do you establish authority, build trust, and stand […]

When you think about your law practice, the word “brand” might not be the first thing that comes to mind. But like it or not, you are a brand. And as an attorney running your own business, your brand is more important than ever. The legal profession is competitive, and standing out from the crowd […]

When you hear the word “brand,” what comes to mind? Is it the Nike swoosh? Maybe the McDonald’s golden arches? Branding is everywhere, but here’s a surprising fact: as an attorney with your own practice, you, too, are a brand. Whether you know it or not, your legal expertise, the way you communicate, and the […]

I am thrilled to share that Big Impact Books has been honored as the 2024 Best Book Publisher & Marketer in the USA as part of the Global Business Awards 2024, hosted by Corporate Vision! This recognition is a significant milestone, and I am beyond grateful for the journey that led to this achievement. From […]

I am thrilled to share some exciting news—my book, Make a Big Impact with Your Book: Author Marketing Strategies for Long-Term Success, has been named a Winner in the Business: Writing/Publishing category at the 21st Annual “Best Book” Awards, sponsored by American Book Fest™! A Journey Worth Celebrating This recognition is not just a personal […]

I am thrilled to be a guest blogger for the National Business Institute. The company, which is dedicated to offering attorneys continuing legal education recently published our blog post The Most Effective Marketing Solutions for Attorneys. Click here to read the full article.

I am beyond honored to have been named Inspiring Publisher & Marketing Strategist of the Year, 2024, by CIO Global! This recognition reflects the work I’ve done to help business owners and attorneys elevate their brands through the power of storytelling and strategic publishing. Over the years, I’ve worked with countless professionals, guiding them to […]

A business super fan can be characterized as a passionate supporter who goes beyond the norm in championing a brand. Frederick Dudek, a thought leader in this arena, aptly described these individuals as “brand advocates on steroids.” This metaphor illustrates the heightened level of enthusiasm and loyalty that super fans possess compared to ordinary customers. […]